What Blogging Can Do For You And How To Do It Better

By Glymour Clark


Blogging can seem like a form of technology that is elusive to the ordinary business person, but that is far from reality. Online blogs are merely a form of communication between a website owner and the visitors who choose to click on the URL. Make it worth their time by creating informative and entertaining blog posts. Read on to learn how.

If you don't want to create your own blog from scratch, use a blogging service. Blogging services come in two main varieties. Hosted blogging services store your blog on the company's servers, while installed services run on your own domain. Some blogging services, such as WordPress, can be used in both ways. Whether you choose hosted or installed, using a blogging service lets you update your blog with a convenient control panel.

Use the correct spam filter for comments. If you require registration to comment, a CAPTCHA on the registration page is usually sufficient to keep spammers away. If you allow anonymous comments, an "advanced CAPTCHA," that is, one that asks the user for "the number of hours in a day" or something similar is usually enough. Avoid services like Akismet, as these produce lots of false positives.

Choose a niche that you are passionate about. By doing this you will have a true interest in the things you are blogging about and this will reflect in your writing. It may sound silly but when you are passionate about the things you write about, your readers will be able to tell.

Update your site regularly. New content that is fresh and relevant is what will attract and retain your audience. If new content appears infrequently, visitors won't be motivated to come back to your blog. If possible, try to make at least one post per day.

Blog traffic should be built up through quality posts that are also interesting. Visitors will return to your blog again and again if they find high-quality, inspiring content every time they visit.

Humor is okay to use in a blog, as long as you are keeping it appropriate. You want to make sure that your articles are still informational, and will be giving the readers what they are looking for. If you only use humor, your articles will be filled with too much fluff.

Use social media sites to promote your blog. Many people will link blogs that they like on their social media page, and you can do the same thing. This will draw more attention to your blog, and more likely your friends will check your blog out, and may post it to their social media site as well.

Now that you are more aware and informed about online blogging, do not hesitate to put these insights to work for you immediately. Blogging can be enjoyable and a big boost to your business, if you take the time to do it with sincerity and knowledge. Start today and reap the benefits that are possible with the insights provided here.




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