How A Social Media Agency May Bolster Yooka-Laylee

By Arthur Williams


Video game projects on Kickstarter are nothing new. As a matter of fact, they've been around for a couple of years now, and a select few have been able to gain traction and adoration from those who consider themselves gamers. One of the current projects many people have their eyes on is known as Yooka-Laylee, which has become quite popular. However, one has to wonder how much popular it could be if a social media agency were to be used.

Yooka-Laylee, for those who aren't in the know, is a future video game that has been cultivated by many former employees of Rare. It's easy to see the influence of such games as Banjo-Kazooie and Donkey Kong 64, both of which have amassed popularity during their releases as well. However, what makes Yooka-Laylee is that it has become something of a passion project for these individuals. As a result, it has been able to generate success unlike anything Kickstarter has seen beforehand.

Yooka-Laylee's Kickstarter went up with the initial goal of 175,000, which was meant within roughly over a half hour. To say that this was monumental would have been an understatement, since a day hadn't even passed until said goal was reached. By the end, it earned well over 2,090,000, making it the highest-funded UK video game project in the history of Kickstarter. With such success, though, one has to wonder if a social media agency can come into effect.

I have to believe that authorities such as fishbat can prove to be useful, especially when given the litany of services they have to offer. In terms of social media management, it's easy to imagine that Yooka-Laylee can benefit from more platforms being covered, not just in terms of Facebook and Twitter but Pinterest and Instagram as well. This is just one idea, yes, but it's one that can be fulfilled by any social media agency with a strong reputation to boast.

Without question, Yooka-Laylee is a project that many gamers have their attention focused on. There is plenty of promise to be seen, and it's clear that it's in the hands of the most reputable individuals as well. It's important to note that Yooka-Laylee is one of the few 3D platformers that has been able to gain traction, in an age where shooters are some of the most popular games out there. This project houses potential, which will hopefully be reached in due time.




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